customer engagement

The concept of logical thinking. Geometric shapes on a gray background. Business building concept.

Habituation and the risk to customer experience

Post author:Adrian Swinscoe
Post published:March 9, 2020
Post category:Article Customer Experience

I watched a really interesting TED talk by Tony Fadell, originator of the iPod, the other day. In it he was talking about a process called habituation and how it helps…

How to build trust and engagement by being social

Post author:Kym Hamer
Post published:January 20, 2020
Post category:Article Customer Experience

Did you know that 84% of CEOs in Europe and 94% in the US use social media? Did you also know that 80% of senior decision makers prefer to make…