CXSA Approach
We specialise in developing Customer-Centric Companies. We utilise "Best-to-Next" Practice thinking aligned to agile change frameworks aligned to the needs of the GCC region. We focus on blending Data Centric CX (setting the foundations) with People Centric CX & world class education as our differentiator.
"Best to Next" Practice Business Transformation
We help organizations move beyond traditional best practices to next-generation excellence. Our approach blends strategy, innovation, and customer-centric design to deliver measurable outcomes.
Building Skills, Passion and Confidence - Learning by Doing
Our advisory approach integrates capability building with real-world application. We guide teams through experiential learning that embeds customer-centric thinking and strategic agility.
Engaging Everyone to Focus on Customer & Colleagues
We work with leadership to cascade a shared mindset that unites customer and colleague priorities. Our advisory programs help align governance, incentives, and communication around experience excellence.
Insights
Testimonials
“Fantastic workshop. Inspiring speaker with great insight as to how customer experience management should be delivered within a corporate. We have worked with Charles on multiple occasions as part of our programme to create the leading customer-focused organisation in our market. Charles’s work was a fundamental part in helping us to think differently and to deliver a fundamental part of our vision."
Bronwynn Tippett, Chief Marketing Officer
"It was very engaging, motivating, full speed training. I can surely recommend it to everyone that is new in the CX topics and to those that would like to bring the CX to the next level. Very well invested time & money.”
Rosica Scheid, Senior Manager CX Design
"These were two of the best training days I have ever been to….we were allowed to challenge, question, deep dive and also to make the understanding and take outs relevant to our businesses. I am definitely armed to be able to use the learning in my organisation."
Jan Richards, Dublin Airport
Successful organisations of the future will put the customer at the heart of everything they do.
Get in touch to find out how we can help.